Good at what you do, but struggling with your communication skills? Igotchu! 😎
Zohran nails it...
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Message discipline matters. Communicator of the Week Award goes to newly elected New York Mayor, Zohran Mamdani. There is a lot of excitement about the new young Mayor. He is a good-looking, eloquent, social media savvy progressive politician. No doubt the excitement over his election will fade once the reality of governing vs the fantasy of campaigning comes into stark focus. But there is one simple reason that Mamdani won (and won handily). Despite the wide-ranging attacks from the right-wing media, accusing him of everything from communism to Jihadism; despite the complete (and idiotic) lack of support from the Democratic Party establishment itself, Mamdani won and energised voters for one primary reason. Clarity of message! His campaign was brilliantly and simply focused on one thing: Affordability. ​ In every speech, every media appearance, every TikTok he did, his message stayed ruthlessly focused: affordability. It became his message, his brand and it kept him impervious to the attacks. Because it turns out that what voters want isn't a politician who says everything they want to hear. Their fine with disagreement and a different point of view. What they crave most of all is clarity. When you are engaging with your own audience (whoever they may be), remember that they can handle nuance, depth, and even complexity, so long as they have clarity about your message. It is your job to find that clear message and work out how to communicate it effectively. ​ 'If you cannot explain it simply, you don't understand it well enough'. Kolarele |
Build your Communication SuperSkills
Good at what you do, but struggling with your communication skills? Igotchu! 😎
Speaking publicly is hard enough without also having to deal with interruptions from your audience. Communicator of the Week Award goes to Michael B Jordan and Delroy Lindo, who retained their composure and delivering their lines in the face of what must have seemed to them like the heckle of all heckles. We’ve all learnt a thing or two about Tourette’s Syndrome this past week. Best explanation was given to me by my own ever-wise sister-in-law who explained it as a condition that makes you...
People won’t listen to you talk the talk if they haven’t seen you walk the walk. Communicator of the Week Award goes to golf star, Anthony Kim, who this week won his first tournament after coming back from a 12 year absence during which he battled drug and alcohol addiction. We often hear cliche messages from celebrities and sports stars. ‘Believe in your self’ ‘Keep grinding’ ‘Never underestimate your opponent’ Lovely words that get easily forgotten because they are often not backed up by...
Racism generally is not a good look. But it is a sad indictment of society today that it is only when that racism is indefensibly ugly and outrageous that it will not actually be defended. MisCommunicator of the Week Award goes to the Truth Social account of Donald Trump for the post depicting the Obamas as apes. You know things are bad when even Donald Trump deletes and disavows one of his own posts. And as much as there is so much that can and has been said about the despicable post, there...