Good at what you do, but struggling with your communication skills? Igotchu! 😎
where you stand...
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Martin Luther King once said ‘The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controversy.’ MisCommunicator of the Week Award goes to Disney as the corporation bent the knee to the Trump administration and cancelled the hugely popular Jimmy Kimmel show in the wake of Kimmel’s comments after the murder of Charlie Kirk. To be sure, the Disney Corporation made a calculated business decision that it was better to shut down Kimmel than risk the ire of the Trump administration, which has already made threats to hinder its business activities. That may or may not be a sound business decision, but it has been hugely damaging to its corporate brand, leading to substantial outrage, thousands of people cancelling their Disney+ subscriptions, and even a $4 billion drop in company value. ​ When you behave in ways that contradict the things you profess to stand for (even if it is for a good reason), the damage to your reputation could be substantial and long-lasting. Inconsistent communication doesn’t just confuse your audience; it erodes trust. Once that trust is broken, rebuilding it can be far more expensive than standing firm in the first place. So choose your values wisely! Kolarele ​ ​ |
Build your Communication SuperSkills
Good at what you do, but struggling with your communication skills? Igotchu! 😎
When your leadership and example matters, your mistakes can have greater consequences. Mis-Communicator of the Week Award goes to Reform UK (Kent County Council) for the debacle of their zoom council meeting, which was leaked to the papers this week. Reform have a credibility challenge. People are angry with the status quo and Reform have very effectively stepped into that gap with a message that panders to fears and promises change. But now they are in government in Kent County Council, they...
In his seminal work on the art of rhetoric, Aristotle identified that there were 3 cornerstones of persuasion: Logos (the use of logic), Pathos (the appeal to emotion), and Ethos (the credibility and character of the speaker). Communicator of the Week Award goes to US President Donald Trump for the considerable part he played to secure the tentative Gaza peace deal. You may (as many do) consider Donald Trump to be an unpredictable, unprincipled, uncouth autocrat, but where all the parties on...
Golf is hard at the best of times! But when you're playing in the biggest tournament in the world, against the best players in the world, with the pride of your country or continent on the line, golf requires Herculean levels of effort, focus and concentration. The job of fans is to support their own team and to give some stick to the opposition. But as with all communication, you have to match your tone to the moment. 'Go in the hole!' when one of your players has just hit - fine ✅ Shouting...