Good at what you do, but struggling with your communication skills? Igotchu! 😎
where you stand...
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Martin Luther King once said ‘The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controversy.’ MisCommunicator of the Week Award goes to Disney as the corporation bent the knee to the Trump administration and cancelled the hugely popular Jimmy Kimmel show in the wake of Kimmel’s comments after the murder of Charlie Kirk. To be sure, the Disney Corporation made a calculated business decision that it was better to shut down Kimmel than risk the ire of the Trump administration, which has already made threats to hinder its business activities. That may or may not be a sound business decision, but it has been hugely damaging to its corporate brand, leading to substantial outrage, thousands of people cancelling their Disney+ subscriptions, and even a $4 billion drop in company value. ​ When you behave in ways that contradict the things you profess to stand for (even if it is for a good reason), the damage to your reputation could be substantial and long-lasting. Inconsistent communication doesn’t just confuse your audience; it erodes trust. Once that trust is broken, rebuilding it can be far more expensive than standing firm in the first place. So choose your values wisely! Kolarele ​ ​ |
Build your Communication SuperSkills
Good at what you do, but struggling with your communication skills? Igotchu! 😎
Show don’t tell. As Albert Einstein reportedly observed: ‘if you cant explain it simply, you don’t understand it well enough’. Communicator of the Week Award goes to Gordon McKee MP for his now viral and brilliantly simple explanation of the impact of the UK’s national debt. Here is the video itself to watch Most politicians are terrible communicators, so when an effective one comes along, it’s worth taking note. Gordon McKee has been building a steady following with short TikTok videos...
Always consider if someone before you has said it better! Communicator of the Week Award goes to my friend, Alex Ktorides for the moving eulogy he gave on the sad passing of his father. Eulogies are tough to get right. Should you go through the whole life of the departed one or just give snippets? Should you be funny or sombre or a mixture of both? Do you let your emotions show or button them up to get through it? And what theme can you use to tie it all together? Alex’s answer to the ‘what...
Sometimes, the cruelty is the point! Communicator of the Week Award goes to Shabana Mahmood (the new Home Secretary), who this week set out the Labour Party's new strategy to tackle the perennial political problem of immigration. Labour has an identity problem. Its roots are working class. Its heart is progressive. Its head is neo-liberal. And its fear is that it is being outflanked by the far right. What to do? Whether the new approach to immigration she announced will work is way above my...